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HOW TO CHOOSE THE RIGHT LIPSTICK FORMULA

GIRL.  I don't know about you but I think lipstick is arguably THE staple of any woman’s makeup collection. If I were brave enough I would show you my collection of lipsticks that would make any beauty wanna come over for lipstick and cocktails. Often the hardest choice for women to relate to is lipstick color. But once you’ve solved that problem a new dilemma arises: the formula. What? What do you mean what does a formula have to do with anything? Today I want to teach you all about formulas and how finding the right formula is just as important as finding the right shade!

So. How exactly do you choose the right lipstick formula? While we strongly believe one can never have too many lipsticks- (says me) formula is all about the occasion and what type of "finish" you are looking for. From daily wear to your corporate job to big life moments with your kids...there is a formula for all occasions. Ready to feel smarter? Of course you are....

THE MOST COMMON LIPSTICK FORMULAS

MATTE LIPSTICKS

 

NARS PURE MATTE

GREAT FOR:

Big Events
Photo Shoots
Long work days
Weddings
Full lips
Dancing on tables

CREAM LIPSTICKS

 

GUERLAIN CREAM LIP

GREAT FOR:

Big Events
Dry Lips
Photo Shoots
Work Days
Power Meetings
Weddings
Over 40
Full lips
Small Lips

LIP SHINES

YSL LIP SHINE

GREAT FOR:

Dry Lips
Photo Shoots
Work Days
Weddings
Over 40
Full lips
Small lips
Teens

LIPSTAINS

YSL LIP STAIN

GREAT FOR:

First dates
Photo Shoots
Work from home days
Windy Days
Weddings
Over 40
Teens
Pre-Teens

Full lips
Small Lips

What do I wear to the office?

  • Cream or Satin finish lipstick will give you a polished yet not overdone look

  • Cream lipstick can be pumped up with a gloss for after work cocktails

  • Lipshines are a low maintenance option great for especially busy offices

What do I wear when I’m going minimal?

  • Lipshines are in a stick tube but often sheer and with the shine of a gloss

  • Perfect for the effortlessly undone look

  • Lipshines can give you needed moisture and SPF, making them ideal for running errands or hitting the gym

  • Lipshine doesn’t have the sometimes sticky quality of a gloss and is therefore much more low-maintenance

What do I wear for a big event?

  • Events of all kinds require the longest staying power for the least touch-ups: Mattes are a must have

  • Partnering your Matte with a lip liner will extend the staying power farther

  • Try the Ultimate lipstick application to get the longest wearing results: layers will give you the most professional look and longest wear

  • Exfoliating and hydrating the lips in the week prior to any event will give you the best results

  • A Lipstain can also be an excellent event option; especially when paired with a liner

What do I wear if my lips are super dry?

  • Treat the lips regularly: exfoliate with a polish and apply an ultra hydrating treatment nightly

  • Wear a Lipshine with SPF if you spend a lot of time in the car or outside

  • Use a lipshine alone, under or even over your favorite lipstick. It will add hydration and diminish the dry feeling

  • Avoid Lipstains or Mattes for daily wear

What do I wear on a first date?

  • Lipshines are a perfect first date choice- not too intense in color and no sticky shine!

  • A Cream or Satin will look effortless for an event or happy hour

  • Match your lip to your date venue- high end cocktails: Matte or Cream. Low key dinner and a movie: do a Lipshine or a stain with a gloss so you can avoid touch-ups

Did you know?

Lipstick has historically been a scandalous subject. As recently as May 2013 airlines have banned flight attendants from wearing red or bold lipstick or nail polish. The ban made international headlines after being compared to etiquette standards of the 50s. The ban was quickly repealed but it still shows that even today lipstick can make a statement!

Do you feel smarter?

As an artist I want every one of my favorite shades in every type of formula? What about you? Will you be thinking about your occasion the next time you run to the store to splurge on a new shade?

ESSENTIAL TOOLS FOR A PERFECT LIPSTICK APPLICATION

BEST RED LIPSTICKS FOR REDHEADS

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